MUHAMMAD MOHSIN BUTT; YU YINGCHEN; AMRUL ASRAF MOHD-ANY; DILIP S. MUTUM; HIRAM TING; KHONG KOK WEI. ANTECEDENTS OF CONSUMER-BASED ELECTRONIC RETAIL BRAND EQUITY: AN INTEGRATED MODEL. Asian Academy of Management Journal, [S. l.], v. 23, n. 2, p. 69–99, 2018. DOI: 10.21315/aamj2018.23.2.4. Disponível em: https://ejournal.usm.my/aamj/article/view/aamj_vol23-no-2-2018_4.. Acesso em: 3 jul. 2024.