Osman Mohamad, T. Ramayah and Nit Hathaivaseawong (2010) “TRANSFER OF MARKETING KNOWLEDGE IN THAI INTERNATIONAL JOINT VENTURE FIRMS”, Asian Academy of Management Journal, 15(2), pp. 197–216. Available at: https://ejournal.usm.my/aamj/article/view/aamj_vol15-no-2-2010_5 (Accessed: 22 November 2024).