[1]
Norizan M. Saad, Pervaiz K. Ahmed, and Mohammed Rafiq, “INTERNAL MARKETING: USING MARKETING-LIKE APPROACHES TO BUILD BUSINESS COMPETENCIES AND IMPROVE PERFORMANCE IN LARGE MALAYSIAN CORPORATIONS”, AAMJ, vol. 7, no. 2, pp. 27–53, Dec. 2002, Accessed: Nov. 22, 2024. [Online]. Available: https://ejournal.usm.my/aamj/article/view/aamj_vol7-no-2-2002_3