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Muhamad Jantan, Abdul Razak Kamaruddin, Ong Bian Hoe. Bank Attributes and Demographic Factors In Determining Customer Choice In Retail Banking: An Analytical Hierarchy Approach. AAMJ [Internet]. 1998 Dec. 30 [cited 2024 Nov. 22];3(2). Available from: https://ejournal.usm.my/aamj/article/view/aamj_vol3-no-2-1998_2